Inventory Asset Conversion

Unlock New Possibilities

Inventory Asset Conversion

Convert your excess or distressed inventory into valuable marketing assets. Instead of resorting to heavy discounting or liquidation, our inventory conversion program allows you to leverage unsold products at their full wholesale value to fund powerful marketing campaigns.

Enhanced Media Buying Power

Maximize your advertising budget without increasing cash outlay. Utilizing our inventory conversion program enables you to fund new media placements, high-profile sponsorships, and special initiatives by trading your inventory for media credits.

Strategic Inventory Management

We provide a channel for you to offload overstocked and slow-moving items in a strategic way. Our program helps manage inventory levels, reduce warehousing costs, and improve cash flow, all while preserving your brand’s pricing integrity.

Expanded Reach with New Customers

Access a new customer base through our expansive network. Every asset transaction is a new opportunity to introduce your products to a qualified audience, which can lead to new cash paying customers and valuable brand exposure.

Convert Inventory to Media Power: Strategic Barter Trade Solutions

Stop discounting. Start trading. Leverage your excess inventory at full wholesale value to fund high-impact marketing campaigns and drive new cash business.

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How Inventory Conversion Works

You Provide Inventory

We start by evaluating your available or excess stock, including discontinued items, short-dated goods.
Our team assesses fair market value to ensure complete transparency.

We Issue Media Credits

Once the inventory value is agreed, you receive media credits equivalent to that value. Credits can be used to run campaigns across retail media networks or digital platforms through our agency.

Credits Fund Your Campaigns

Media credits are applied to fund ad campaigns, creative production, and performance tracking. You move your inventory and amplify brand visibility — a true win-win growth model.

Inventory Asset Case Studies

Growth | Underutilized Asset

A direct-to-consumer (DTC) brand specializing in shelf-stable gourmet meal kits, experienced explosive growth. This success necessitated a move from its original 50,000-square-foot warehouse to a new, state-of-the-art 250,000-square-foot fulfillment center. The company was also preparing for its largest strategic pivot: launching its product line in major national grocery chains.

Brand Color Change | Inventory Exchange

A national brand of body wash and lotions, decided to transition its entire product line to new bottles made from 100% post-consumer recycled (PCR) plastic. The move was accompanied by a modern brand refresh to highlight its commitment to environmental responsibility. This strategic shift, however, left them with a large volume of inventory in its old packaging, sitting in warehouses and with distribution partners.

Overstock | Asset Conversion

A retail brand was facing a common issue: a surplus of holiday-themed inventory after the season ends. This overstock ties up capital and occupies valuable warehouse space. 

Sell-By Date | Inventory Example

A Yogurt brand known for its premium organic dairy products, was experiencing inconsistent inventory turnover. This resulted in a recurring issue: pallets of yogurt in regional distribution centers were approaching their “sell-by” dates, making them unacceptable for delivery to major supermarket chains.